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For the second consecutive year, Portugal has been recognised as the top tourist destination by the World Travel Awards. At the same time, the Conrad was voted the best luxury leisure resort. The prize is the result of balloting by the general public, but is made principally by 200 thousand tourist industry professionals representing from 160 countries.

Portugal left behind competitors such as South Africa, Brazil, USA, India, Indonesia, Jamaica, Maldives, Sri Lanka, Malaysia, Vietnam, New Zealand as well as neighbouring Spain with 55 nominations and 16 first place finishes, a national record.